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Case Studies

Explore the stories behind my work, from strategy to execution. These case studies highlight the process, challenges, and results that helped bring creative visions to life.

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Creative strategy for one of the world’s leading entertainment platforms.

At Amazon MGM Studios and Prime Video, I led a team of creatives to develop and execute multi-channel marketing campaigns that engaged over 200 million subscribers. My role involved crafting high-impact visuals, driving innovative projects, and contributing to groundbreaking DEIA initiatives. Explore my work here to see how I blended creativity with strategy and storytelling to elevate one of the world’s leading entertainment platforms.
 

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Strategy and design for the world’s premier celebrity entertainment news platform.

As the Creative Director for TMZ, I had the privilege of managing a talented team of graphic artists and overseeing newsroom projects and creative initiatives. I spearheaded in-house design projects, driving the visual direction and ensuring cohesive, impactful branding across all platforms. My role encompassed leading innovative design efforts and managing high-profile projects that kept TMZ at the forefront of celebrity entertainment news.
 

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A refreshing agency in the advertising landscape.

In the Summer of 2014, we had a novel idea: create a different advertising agency.  One that valued client relationships over profit, experiences over bottom lines. Three years later, countless hours of passion, and dozens of internationally recognized client work, we achieved what we set out to do.
 

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An innovative approach to dentistry and medical aesthetics.

To stand out in the competitive dental and aesthetic market, Dr. Gregory Martin aimed to create an inviting and approachable online presence that truly reflects the essence of his practice.
 

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